Today consumers are moving away from their television sets and spending more time on online video sites to watch their favorite shows and other entertainment. Exceptional content is not only a key to acquiring customers but can be used for revenue monetization by making it available through alternative channels.
Prospective customers increasingly use multiple channels when selecting products and services and switch between digital media and traditional media B2C portals are an excellent way to keep customers engaged with a brand through different touch points. Statistics show that online advertising has been growing at a 16.7% year on year for the past three years, with more businesses shifting their ad spend from traditional media to Interactive Advertising and Digital advertising.
After spending considerable man years of effort in Research and Development, AlignBiz Solution for Media and Entertainment provides Comprehensive Solutions for both B2B and B2C businesses. AlignBiz Solution for Media & Entertainment comprises of AlignBiz Dynamic Content Management and AlignBiz Dynamic Ad Configurator.
AlignBiz Dynamic Content Management System is an End to End Middleware that can interface and can be used by:
B2C Portals for carrying out Business on Web, and Mobile Devices
Digitally Right Protected (Video/ Audio /Interactive ) Content Rendering
